Why was Tan Wan Lan Yue banned? ——The truth behind the hot discussion on the Internet
Recently, an online game called "Blue Moon" was suddenly removed from the shelves, triggering heated discussions across the Internet. As a legendary game that once made its mark with magical advertisements such as "Zha Zhahui", its sudden ban surprised many players and netizens. This article will combine the hot topics and data of the past 10 days to analyze for you the reasons why "Blue Moon" was banned.
1. Event background
"Tanwan Blue Moon" is a legendary web game developed by Jiangxi Tanwan Information Technology Co., Ltd. Since its launch in 2016, it has quickly become popular with brainwashing advertisements and celebrity endorsements. However, in October 2023, the game was suddenly removed from all major platforms, and related topics quickly became hot searches.
| time | event | heat index |
|---|---|---|
| 2023-10-05 | "Blue Moon" has been removed from major app stores | 85,000 |
| 2023-10-06 | The topic "Playful Blue Moon is banned" became a hot search topic on Weibo | 120,000 |
| 2023-10-08 | No official response, players speculate on the reason | 95,000 |
2. Analysis of reasons for ban
According to discussions among netizens and industry analysis, the ban of "Wanwan Blue Moon" may involve the following reasons:
1. Suspected of illegal operations
Some netizens broke the news that "Wanwan Blue Moon" has problems such as false publicity and induced top-up. Some players reported that the recharge amount in the game did not match the actual props obtained, and they were suspected of fraud.
2. Copyright disputes
As a legendary game, "Blue Moon" has always been involved in copyright disputes. Recently, Shengqu Games (formerly Shanda Games) has increased its efforts to protect legendary IP, which may be one of the reasons for its removal.
3. Tightening of regulatory policies
Recently, relevant national departments have tightened their supervision of online games, especially those games that are gambling in nature and excessively pay for money. The operation model of "Playful Blue Moon" may have touched a regulatory red line.
| Possible reasons | supporting evidence | possibility |
|---|---|---|
| Illegal operations | Player complaint record | high |
| Copyright issues | The history of legendary IP disputes | middle |
| regulatory policy | Recent game rectification actions | high |
3. Netizens’ reactions
After the incident, netizens’ reactions were polarized:
1. Supporters
It is believed that the quality of the game is low and it relies on brainwashing advertisements to attract players. It should have been rectified long ago.
2. Opposition
Mainly loyal players of the game believe that this is a memory of their youth and should not be banned.
| point of view | Proportion | representative comments |
|---|---|---|
| Support removal | 62% | “It’s time to take care of these krypton fraud games” |
| Oppose removal | 28% | "My youth is over" |
| neutral | 10% | "I hope a clear explanation can be given" |
4. Industry Impact
The ban of "Blue Moon" may have the following impact on the entire gaming industry:
1. Legendary games will face stricter scrutiny
2. Game advertising methods need to be standardized
3. Compliance of game operations will receive more attention
5. Future Outlook
At present, the official has not yet made a clear response on the reason for the removal. According to industry insiders, "Wanwan Blue Moon" may be re-released after rectification, but the specific time is still uncertain. This incident has also sounded the alarm to other game manufacturers. While pursuing commercial interests, they must abide by relevant laws and regulations and safeguard the rights and interests of players.
Regardless of the final outcome, the sudden removal of "Blue Moon" marks a new stage in the regulation of China's game industry. For players, this could mean a healthier, fairer gaming environment is taking shape.
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